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Press kit
Everything needed to reference Adalwin Global in press, partner collateral, and co-marketing. Logo (SVG), colour palette, typography, and usage guidance.
01 — Logo
Wordmark
The Adalwin Global wordmark is provided as a single SVG. Use the ink version on light surfaces and the inverted (white) version on dark surfaces.
App icon / Favicon
Adalwin mark
Square monogram derived from the wordmark. Use at 16 px and above for tabs, app launchers, avatars, and any square lockup. Shipped as SVG — scales cleanly from 16 px to 1024 px.
Do
- Keep clearspace around the wordmark equal to the height of the capital A.
- Use the ink (black) mark on white or light backgrounds.
- Use the white mark on Electric Blue, Azure, or Ink backgrounds.
- Pair the mark with Poppins 500 – 700 for typographic lockups.
Don’t
- Do not recolour the wordmark outside the primary palette.
- Do not stretch, skew, or rotate the mark.
- Do not apply shadows, glows, or outlines to the wordmark.
- Do not place the mark on busy photography without a solid containment.
02 — Colour
Palette
Four colours carry the brand. Electric Blue is the primary anchor, Azure the secondary, Ink and Paper the neutrals. Click any swatch to copy its hex.
| Name | Role | HEX | RGB |
|---|---|---|---|
| Electric Blue | Primary | #0066FF | 0, 102, 255 |
| Azure | Secondary | #00A1FF | 0, 161, 255 |
| Ink | Neutral Dark | #000000 | 0, 0, 0 |
| Paper | Neutral Light | #FFFFFF | 255, 255, 255 |
03 — Typography
Poppins
The official typeface is Poppins — a geometric sans-serif available free from Google Fonts. Weights 300 – 800 are licensed under the SIL Open Font License.
Display
India, engineered.
Get Poppins from Google Fonts.
04 — Boilerplate
About the company
Short description — 60 words
Adalwin Global is India's export house for hospitality textiles — bath, bed, spa and table programmes sourced through specialist manufacturing corridors and shipped FOB or CIF from Indian ports to hotel groups, resorts and cruise lines worldwide. One counterparty, under Adalwin Commerce™ LLP.
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